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Tag Archives: social media

Caribbean Social Media, Digital Citizenship

Here’s What Every Caribbean Parent and Teacher Need To Know About Students Social Media Use

I always write about how businesses can take advantage of opportunities on Social Media. However, there is a side of social media that is having an adverse impact on young people, and they do not even understand what is happening.

A few days ago I made a post on social media saying that Schools in the Caribbean need to teach their students how to use social media since it can damage their careers in the future. Since then, many people reached out to me to share their own experience and thoughts on that subject. However one in particular really got me thinking.

One of my friends shared with me that her organization was prepared to hire someone, on paper, they were the ideal candidate. However, after checking that person’s social media feed, the organization decided not to hire them. The thing the person was posting reflected who they are and that was not the culture of the organization.

When I came from Mexico a few years ago, I applied for a job in Public Service Credit Union, now, Ariza Credit Union. I got the job, and one day, I was walking, and this lady in the community met me and said, oh, you got the job, congratulations. I was like huh, and she said, yes I was asked about your character, etc. Well, I am a good boy, so she gave good feedback lol.

The point of this is, hiring managers no longer need to ask people in the community about you, they just need to check your social media feed and get a clear picture of who you are as a person. We can have the best resume, spice it up to make us look good and prepare to have the best interview ever. But your social media feed will expose you.

Advice To Teachers and Parents

It is up to us as parents and teachers to ensure we monitor our kid's social media activities and educate them on the impact that the things they are posting today can have on their future and their career.

Social media is here to stay, and we can no longer hide who we are. I know many kids do not want their parents on their social media, however, left up to them, it is easy to misuse social media, and they will pay the consequences later.

Parents, educate your kids on these things, let them know that whatever they post online is visible to the world and employers are looking on.

Teachers, organize social media workshops or include it into your curriculum, young people need to understand how to use social media responsibly. There is an ad campaign that says “Drink Responsibly” there should be a similar campaign for social media use amongst young people. Let young people know whatever they are doing today for the likes can come back and bite them in the ass later on.

Every school on the Caribbean need to introduce a course on Digital Citizenship,

“Digital Citizenship is a concept which helps teachers, technology leaders, and parents to understand what students/children/technology users should know to use technology appropriately.”

Out here in North America, this is something that schools take serious, I have been invited on multiple occasions to speak to students in Toronto on different aspects of Digital Citizenship, including the ten commandments for the digital age as created by Douglas Rushkoff.

Please let's do something, so our young Caribbean people don't have to suffer the consequences of their misguided social media use today. Share this post with ministries of education, principals, teachers, and parents.

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Grenada Grenadian Events Social Media Social Media Marketing

You Will Never Believe These Bizarre Truths About The Digital Media Industry In Grenada

I believe we can all agree that Grenada has gone digital, every Grenadian with a smartphone has one of many Social Media apps on it. The problem with that is it makes our attention very fragmented, we are no longer just watching GBN or just listening to Boss FM. We are now consuming content daily on one of the many social media apps on our phone.

As a matter of fact, when we watch something on GBN or MTV or hear something on Boss FM or POWER, we take the conversation about that thing to Facebook. What does that mean for the business community in Grenada? It implies that Entrepreneurs and business owners need to understand the Grenadian digital media landscape and learn how to tell stories on social media to create an emotional connection with their customers/potential customers.

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Career Social Media Social Media campaign

7 Social Media Mistakes That Can Harm Your Career

Many courts have upheld the right of employers to see everything in your social media accounts. Employers even study the social media accounts of prospective new employees before they’re hired! You can even be forced to log in and provide full access!

Avoid making social media mistakes that could result in the loss of your employment.

Use social media platforms wisely by avoiding these mistakes:

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Caribbean Entrepreneurs Social Media Storytelling

Everything Caribbean Entrepreneurs Need To Know About Creating A Social Media Strategy

Strategic Social media with kimron corion

On Friday 16th of November, I did a Bootcamp on Strategic Social Media Marketing which was hosted by the Young Americas Business Trust. I touched on the different elements of a social media strategy focusing on things such as setting social media goals and choosing a target audience. I broke down content and storytelling if you missed it, you can find the replay below.

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Caribbean Life Social Media

Make Decency Great Again: Why We Need To Stop And Think before Posting On Facebook

Social Media and Mental Illness

Ok people, big man and big woman thing now. At which point do we start seeing beyond the “Likes”? Hold on let me back it up like a dumper truck for a moment.

In the not so distant past, let’s say a mere 15 years ago, a few men and women controlled our access to the media. They decided what we saw, listened to and read, and it was a one-way conversation. If we wanted to get something out, we had to go through these gatekeepers.

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Caribbean Entrepreneurs Social Media Social Media campaign

5 Social Media Trends Caribbean Entrepreneurs Need To Adopt Now To Grow Their Business Online.

Social Media is evolving quickly, and as entrepreneurs and marketers, we need to know how to leverage social media in our business. I have been analyzing social media use by Caribbean entrepreneurs vs. use by entrepreneurs in other parts of the world like North America. I realize that some trends presented themselves that Caribbean Entrepreneurs can take advantage of.

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Social Media Social Media campaign Storytelling

Here’s A Model For Anyone Planning On Launching A Social Media Campaign Soon.

One year ago, I completed my master’s degree in Digital Media. As part of my research, I created a model that organizations can use when crafting a social media campaign.

The model rest on five pillars, these are the Campaign Architecture, Narratives, Platforms and Delivery, Third Party Resources and Media Awareness. Below is a representation of the model.

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Caribbean Entrepreneurs Facebook Social Media

The One Thing Caribbean Businesses Should Never Do On Social Media.

I once had a client I started consulting with on his social media campaign. In particular, he was focused heavily on Facebook. Before I came on board, one of the things he was working on was setting up and growing his Facebook page.

As a social media strategist, I do not believe that to be successful on social media you need to have thousands of followers. Nevertheless, its one of the things that people seem obsessed with. Hence, if the need is to grow your social media, then so be it.

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Entrepreneurship Social Media Storytelling

As an Entrepreneur If You Are Doing the Following, You Are Doing a Great Job On Social Media

Great Job On Social Media

I have been consulting a lot with clients lately about their social media strategies and something over the past few weeks; something stood out to me. Lots of entrepreneurs do not understand some of the fundamentals of using Social Media for business. I never thought that I would find myself trying to convince a “Marketer” to put out content that has practical value for clients. I didn’t think I would have to say to a digital entrepreneur that you need to have a Facebook page to run ads. I didn’t know that I will have to convince someone who spent the last six years in marketing that developing thought leadership will not negatively affect you. I couldn’t understand how being known as an expert in your field will reflect poorly on you. Nevertheless, these are some of the things I had to deal with, so today I decided to write this post for all the awesome people out there doing social media right.

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Featured Social Media Storytelling

The Three Important Lessons I have Learned In My Life’s Journey From Grenada To Mexico To Canada

Kimron Corion Life lessons

As I look back on my life, I realized that at each stage I had some unique encounters that when put together with how I was able to come over helped shaped me into the person I am today. Today I want to share with you three of the most important lessons I learned in the last few years.

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