Caribbean Social Media, Digital Citizenship

Here’s What Every Caribbean Parent and Teacher Need To Know About Students Social Media Use

Jan 19,2019 / By kimron / No Comment

I always write about how businesses can take advantage of opportunities on Social Media. However, there is a side of social media that is having an adverse impact on young people, and they do not even understand what is happening.

A few days ago I made a post on social media saying that Schools in the Caribbean need to teach their students how to use social media since it can damage their careers in the future. Since then, many people reached out to me to share their own experience and thoughts on that subject. However one in particular really got me thinking.

You Will Never Believe These Bizarre Truths About The Digital Media Industry In Grenada

Jan 8,2019 / By kimron / No Comment

I believe we can all agree that Grenada has gone digital, every Grenadian with a smartphone has one of many Social Media apps on it. The problem with that is it makes our attention very fragmented, we are no longer just watching GBN or just listening to Boss FM. We are now consuming content daily on one of the many social media apps on our phone.

As a matter of fact, when we watch something on GBN or MTV or hear something on Boss FM or POWER, we take the conversation about that thing to Facebook. What does that mean for the business community in Grenada? It implies that Entrepreneurs and business owners need to understand the Grenadian digital media landscape and learn how to tell stories on social media to create an emotional connection with their customers/potential customers.

Inspiration Life Social Media campaign

16 Empowering Beliefs to Live By Today

Dec 18,2018 / By kimron / 1 Comment

Your experiences are shaped by your thinking. Even obstacles have a value when you can see it. You can develop convictions that will help you to feel happier and achieve more, regardless of the situation.

Consider these empowering beliefs that you can start using today to transform your life through the power of positive thinking.

Career Social Media Social Media campaign

7 Social Media Mistakes That Can Harm Your Career

Dec 16,2018 / By kimron / No Comment

Many courts have upheld the right of employers to see everything in your social media accounts. Employers even study the social media accounts of prospective new employees before they’re hired! You can even be forced to log in and provide full access!

Avoid making social media mistakes that could result in the loss of your employment.

Use social media platforms wisely by avoiding these mistakes:

Caribbean Entrepreneurs Social Media Storytelling

Everything Caribbean Entrepreneurs Need To Know About Creating A Social Media Strategy

Nov 22,2018 / By kimron / 2 Comments

Strategic Social media with kimron corion

On Friday 16th of November, I did a Bootcamp on Strategic Social Media Marketing which was hosted by the Young Americas Business Trust. I touched on the different elements of a social media strategy focusing on things such as setting social media goals and choosing a target audience. I broke down content and storytelling if you missed it, you can find the replay below.

Caribbean Life Social Media

Make Decency Great Again: Why We Need To Stop And Think before Posting On Facebook

Oct 4,2018 / By kimron / No Comment

Ok people, big man and big woman thing now. At which point do we start seeing beyond the “Likes”? Hold on let me back it up like a dumper truck for a moment.

In the not so distant past, let’s say a mere 15 years ago, a few men and women controlled our access to the media. They decided what we saw, listened to and read, and it was a one-way conversation. If we wanted to get something out, we had to go through these gatekeepers.

Caribbean Entrepreneurs Social Media Social Media campaign

5 Social Media Trends Caribbean Entrepreneurs Need To Adopt Now To Grow Their Business Online.

Sep 30,2018 / By kimron / No Comment

Social Media is evolving quickly, and as entrepreneurs and marketers, we need to know how to leverage social media in our business. I have been analyzing social media use by Caribbean entrepreneurs vs. use by entrepreneurs in other parts of the world like North America. I realize that some trends presented themselves that Caribbean Entrepreneurs can take advantage of.

Grenada Grenadian Events Storytelling

Three Reasons Why We Need To Protect Our Local Events In Grenada.

Sep 29,2018 / By kimron / No Comment

One of my fondest memories growing up was attending the Rainbow City Festival in Grenville. My boys and I would walk around Grenville and stop by all the DJ’s on the street to “shake a leg”. If we were lucky we would get a “jam” from a girl, and we’d keep it moving. My favorite spot was behind Sheila George place in Grenville. I got the most “jam “there and the vibes were always nice.

#Beyondthehustle Caribbean Entrepreneurs Musician

#BeyondTheHustle- Wyclef Jean: Musician, Actor, Entrepreneur.

Sep 26,2018 / By kimron / No Comment

Before Wyclef Jean became known as the famous musician, actor, and entrepreneur he is today, he was just a boy from the small town of Croix-des-Bouquets, just outside of Port-au-Prince in Haiti. When he was only nine years old, his family migrated to Brooklyn New York. Upon arriving, he only spoke Haitian French but later started learning English from listening to Rap music.

Social Media Social Media campaign Storytelling

Here’s A Model For Anyone Planning On Launching A Social Media Campaign Soon.

Sep 11,2018 / By kimron / No Comment

One year ago, I completed my master’s degree in Digital Media. As part of my research, I created a model that organizations can use when crafting a social media campaign.

The model rest on five pillars, these are the Campaign Architecture, Narratives, Platforms and Delivery, Third Party Resources and Media Awareness. Below is a representation of the model.

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Research Studies

Here’s a new model for planning and executing Social Media Campaigns powered by storytelling developed as part of my Major Research Project for my Graduate Studies.

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